June 2007


MASTER Online Marketer’s Formula

One of the most frequently asked questions in internet marketing forums is “how can I start making money online?”

The answer to this is question is very simple. Here is the formula that ALL online marketer’s use to make BIG MONEY online.

Here’s the MASTER Online Marketer’s Formula (for any market or niche):

Making money online = a list + sales copy + products + timing

Each one of these factors is CRITICAL to success.

Another thing to think about is:

“What is your marketing PRIORITY?”

Let me start by saying that I can’t believe the amount of junk sales pitches I see in my email box everyday… you get them, I get them, everyone gets them.

You’re probably very CONFUSED about the pitches you receive- they all LOOK so good!

Each one promises to make you RICH… just buy their product or follow their plan and you will be!

Gheesh… are you still falling for that?

Let me be very blunt:

Forget about making a $million dollars… start by making a few hundred each week, then a few hundred each day… pretty soon you’ll look at your bank account and scratch your head saying,

“Where did all that money come from?”

To be in that happy situation you have to concentrate on your #1 job as an online marketer:

1) Building your list,

2) Write effective sales copy,

3) Find targeted offers for your subscribers and

4) Get the ‘timing’ right…

If you’re not making any money online right now this is the reason… you don’t understand or know how to work the “MASTER Online Marketer’s Formula“.

#1: You need a list.

The best ways to build a solid list is to participate in discussion forums, create mini-ebooks to give away and to sell inexpensive items related to your niche on eBay, use PPC (cheaply), and use eBay as a ‘lead generator’ by selling inexpensive products and asking your buyers to opt-in to your list (most will if your information is good)…

Ok… what else do you need?

#2: You have to know how to write.

I’m sorry, but that is the truth.

If you can’t put two sentences together that promote a product or service that GETS a RESPONSE you will have a very difficult time making money- it can be done, but it will be much harder for you to be very successful.

Writing is not difficult… writing so that you are communicating clearly IS difficult.

And the best copy I have ever seen is simple and convincing.

It’s not hard, but you have to think clearly about what you want to say BEFORE putting it in writing.

CLARITY and SIMPLICITY are the keys.

#3: Finding Targeted Offers

This comes AFTER you have provide good, solid content to your subscribers to prove that you know what you are talking about.

Finding targeted offers is not that hard. You need to search for them online. You need to think about what it is your subscribers would want to learn or know or what tools would be helpful to them. When you find something that you think would interest them join the products’ affiliate program (if there is one) and ‘announce’ it to your subscribers.

#4: Timing.

The best time to send offers to your list is between 11:00 AM and 2:00 PM US Eastern Time. Don’t ask me why, it just is.

There’s much more to ‘timing’ but we’ll save that for another time but, just realize…

….There are all kinds of things that prevent your offer from being opened and read, none of which have anything to do with you.

You just have to know ahead of time that no matter how great your offer is, some people will just not be interested, even if they do open your email.

Final words of advice:

If you think making money online is complicated you’re wrong- it’s simple.

I did NOT say “easy”, I said “simple’.

It will take WORK… if you want to make money without work, then play the lottery.

If you want to make money and don’t mind a little effort and some thinking, then stick around, you’ll find plenty of ideas here on how to boost your income.

By Donna Knight

If you’re looking for a high quality article directory to post your articles to and you don’t have time to post to 200+ article directories. The best article directory is EzineArticles.com. The reason I rate this as one of the best article directories is that they have very, very strict article submission guidelines. This means that articles by spammers and people who don’t have a clue about writing decent articles will be rejected. This also means you really have to read their guidelines before posting and you must be up on your article writing game.

My only complaint is their Premium article membership is very expensive at $97 per month, so it is pretty much out of reach for individual article writers unless they are making lots of money from their articles. Premium membership puts your articles near the top of the approval queue. Therefore it speeds up the approval process; however, it does not guarantee your articles will be approved. 

They have three author types: Basic, Basic Plus and Platinum. Everyone starts out with Basic membership. After you submit 10 articles, they will consider upgrading you to Basic Plus membership. This allows you to submit 25 articles. If your articles meet have been excellent at meeting their guidelines you may then be eligible for Platinum membership.  By the way, premium paid membership does not buy you an upgrade to Basic Plus or Platinum membership. You have to earn the trust of this directory to earn Platinum membership. 

My only complaint about upgraded memberships is that some Platinum members have only submitted two articles. This makes me wonder how someone who has submitted two articles has earned Platinum membership. I would think you need to have submitted more samples than this to earn such high level of trust. The only reason I can see for this upgrade in these cases is because the author has a high position in a company. I’m not completely sure how this makes one a trusted author because I have worked with executives whose writing skills left a lot to be desired. This makes me suspicious of elitism or nepotism or something similar, which I am not a fan of.

While I do believe writers who are leaders in their field deserve respect, I think they should at least be required to submit at least the 10 articles that all Basic members are allowed. Only then, would there be enough of a sample of the author’s writing that clearly demonstrates excellent writing skills.

Other than this hint of aristocracy, I do recommend that you join EzineArticles.com if you want your articles to be exposed to a high traffic highly respected article site that is not full of garbage. You can join for free at http://www.ezinearticles.com.


Copyright © 2005 Donna Knight
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